| 000 | 00514cam a2200169 i 4500 | ||
|---|---|---|---|
| 005 | 20250125052734.0 | ||
| 008 | 800917s1981 nyua b 001 0 eng | ||
| 020 | _a0471045543 | ||
| 082 | 0 | 0 |
_a658.8 _bSCH |
| 100 | 1 | _aSchwerin, Horace S., | |
| 245 | 1 | 0 |
_aPersuasion in marketing : _bthe dynamics of marketing's great untapped resource / |
| 260 |
_aNew York : _bWiley, _cc1981. |
||
| 300 | _axiii, 259 p. : | ||
| 500 | _a"A Ronald Press publication." | ||
| 700 | 1 |
_aNewell, Henry H., _ejoint author. |
|
| 942 | _cREF | ||
| 999 |
_c12961 _d12961 |
||